New Facebook attack on Donald Trump
The Lincoln Project will launch a digital initiative this week to whip up support for Democratic nominee Joe Biden on Facebook, the super PAC announced Thursday.
Spokesperson Keith Edwards told CNBC the anti-Trump group will use thousands of members on the social media platform to reach out to voters who backed Trump in 2016. Edwards told the network the group has over 50,000 members on Facebook.
The group will employ a similar strategy to its advertising arm, targeting key battlegrounds like Arizona, Texas, Florida, North Carolina and Pennsylvania.
The super PAC plans to launch the initiative, called The Lincoln Project Digital Coalition (TLPDC), Friday after a Zoom briefing with volunteers.
Edwards told the network the social media platform was ideal for the kind of outreach the Lincoln Project is attempting.
“We maintain an email list but Facebook groups operate as our central hubs or ‘virtual campaign offices,’ because they allow us to moderate participants, creating a more constructive gathering place,” Edwards told CNBC.
“Within those Facebook groups, we share our ads first, paired with data-backed talking points. Trump’s support is strongest on Facebook so given our target audience are Republicans, Facebook needs to lead our TLPDC efforts.”
The president and his campaign have spent more than $140 million on Facebook and Google advertising since the 2018 midterm elections.
The announcement comes days after the anti-Trump Republican group announced it would launch a veterans-specific coalition.
"Our veterans, service members, and their families know what a leader should be and have seen first hand how Donald Trump has failed his sacred duty as Commander-in-Chief," Fred Wellman, the group’s senior adviser for veterans affairs, said in a statement.
“[W]e are called upon to step up again and fight for our nation and volunteer at home to serve locally in our communities as poll workers and supporters when so many cannot because of their risks of illness,” he added.
President Trump and former Vice President Joe Biden squared off in a combative but restrained debate Thursday night that gave voters their final chance to size the candidates up before heading to the polls Nov. 3. Trump dialed it back in Nashville after his disruptive previous showing in the first debate in Cleveland late last month resulted in handwringing from within his own party. But there were still plenty of clashes, as the candidates got personal with stinging attacks focused on their families, race and immigration.
New York and its fellow cities branded anarchist jurisdictions by the Trump administration will file a lawsuit challenging a move to pull their federal funds. The Justice Department last month slapped the label on New York, Seattle, and Portland, saying they could lose federal funding because the administration believes they have failed to rein in “violence and destruction of property” on their streets. The “anarchist jurisdiction” designation came after President Trump ordered the DOJ to identify cities that, in his view, were not responding aggressively enough to protests and crime.
President Trump on Thursday posted his full interview with "60 Minutes" ahead of its scheduled air time in an apparent attempt to undercut the news program after he walked out on the interview, bristling at questioning from journalist Lesley Stahl. The president posted the nearly 40-minute sit-down to his Facebook page with the caption: "Look at the bias, hatred and rudeness on behalf of 60 Minutes and CBS....Tonight’s anchor, Kristen Welker, is far worse!" Trump added, referencing the NBC News anchor who will moderate the presidential debate in Nashville, Tenn.
The watchdog for the United States Postal Service released a report this week, in which it found that operational changes implemented in June and July had a negative impact on mail delivery across the country.